Archive for July, 2010

There are rules in fundraising, part 3

July 20, 2010
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Rule #3  Neither you nor I get to make the rules         An extremely frustrating fact is neither you nor I get to make the rules.  They just exist! Hard Knocks U is the most common school for learning them.  Indiana University is the only place I’m aware of that offers a formal accredited...
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There are rules in fundraising, part 2

July 6, 2010
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Rule #2  Not Everybody Knows All the Rules…including old guys like me.           When I first began raising funds, what seems like 200 years ago, I did well to find my way to my desk or the copy machine.  We didn’t have computers or e-mail yet, there was nothing like FedEx, or even fax...
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Posted in Direct Mail, Out of the Box | 2 Comments »